Plan it once, publish it everywhere
Pallyy gives agencies, freelancers, and in-house teams one place for social media publishing, approvals, and cross-channel content management.
Publish to:
Trusted by teams at
Social media publishing without the messy handoff.
Social media publishing is the work that happens between an idea and a live post: planning the content, preparing captions and media, checking previews, getting approval, and sending the final version to each channel. Pallyy gives agencies, freelancers, and in-house teams one shared workspace to keep that process clear.
Plan
Build a clear publishing plan before posts are due.
Map out what is going live, when it is going live, and which channels need attention before the final handoff.
Calendar scheduling
Plan content from the calendar, posts list, or platform composer.
Queue scheduling
Create timeslots and add posts to your queue for a more consistent cadence.
Drag-and-drop scheduling
Move posts, notes, and media around the calendar as plans change.
Saved posting times
Reuse your common publishing times without rebuilding each post from scratch.
Calendar notes
Add internal notes for campaigns, reminders, briefs, and recurring content ideas.
Post ideas
Capture content ideas early, then turn the strongest ones into scheduled posts.
Google Calendar import
Bring external dates into the content calendar so the publishing plan stays visible.
Create
Turn ideas into channel-ready posts.
Turn the plan into channel-ready posts with the right media, captions, reusable details, and quality checks.
AI-generated captions
Generate caption ideas when you need a faster starting point.
Media library
Store approved images and videos so the right assets are ready when posts are built.
Media folders
Organize campaign assets, client files, and reusable creative before adding them to posts.
Post previews
Preview how posts will look on each supported platform before publishing.
Link previews
Generate previews for links added to supported posts.
Hashtag lists
Save reusable hashtag groups for faster caption writing.
Post labels
Organize content with labels for filtering, planning, and handoff.
Collaborate
Keep feedback and approval in one place.
Give teammates and clients a clear place to review, comment, approve, and understand what changed.
Team invites
Invite team members to collaborate in your workspace.
Approval workflows
Comment on, approve, or reject posts before publishing.
Post comments
Leave internal comments and threaded replies during review.
Post history
Track comments, approval changes, status changes, and scheduling changes.
Shared client calendar
Share draft and scheduled content with clients or collaborators.
Custom domain for shared links
Use a custom domain for shared calendar and client links.
Publish
Publish each post with the right format and details.
Finalize each post for the channel it is going to, then publish the right format with the right details attached.
Image publishing
Publish image posts to supported social platforms.
Video publishing
Upload and schedule video posts where supported.
Carousel publishing
Create multi-image carousel posts where supported.
Alt text
Add alt text to image media for accessibility on supported platforms.
Video cover images
Choose or upload cover images for supported video posts.
Clone posts
Duplicate existing posts to speed up repeat workflows.
Instagram first comment
Schedule a first comment alongside supported Instagram posts.
Instagram grid preview
Preview how Instagram posts will look in your profile grid.
Instagram collaborators
Add collaborators to supported Instagram posts.
Instagram product and location tags
Add product tags and location tags to supported Instagram posts.
Questions and answers
FAQs.
What is social media publishing?
Social media publishing is the process of preparing, approving, scheduling, and posting content across social networks. A good social media publishing tool helps teams manage captions, media, previews, platform details, approvals, and live posts from one workflow.
How is social media publishing different from scheduling?
Scheduling is choosing the date and time for a post. Publishing covers the wider workflow around creating posts, preparing media formats, checking previews, adding labels, collecting approvals, managing client review, and getting content live across supported platforms.
Which platforms can I publish to with Pallyy?
Pallyy supports publishing workflows for Instagram, Facebook, LinkedIn, TikTok, Pinterest, Google Business, YouTube, X, Threads, and more.
Can I publish videos, carousels, stories, and image posts?
Yes. Pallyy supports image posts, video posts, carousels, stories, and other formats where each social network allows it. You can also prepare details like video cover images, alt text, first comments, and platform-specific tags.
Can clients or teammates approve posts before publishing?
Yes. Pallyy includes approval workflows, post comments, post history, and shared client calendars so stakeholders can review social media content before it goes live.
Does Pallyy include media storage for publishing?
Yes. Pallyy includes a media library with storage, folders, uploads, Unsplash import, image cropping, and tools for organizing assets before they are used in social media posts.